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Category Archives: BRANDING
After months of hard work, development and fine tuning, LifePlanner’s unique financial life planning dossier has been unveiled. Offering individuals a compact, comprehensive means of bringing order to their financial life, the dossier will put an end to wading through paperwork for lost information, as your life will literally be ‘at your fingertips’.
We were involved from the outset to assist with branding the company and designing the various components of the product. The LifePlanner dossier will be retailed through legal firms and then stored securely once complete, so the branding and product design needed to be strong, safe and robust both visually and physically.
To find out more see the case study here on our website.
Glide Media recently came to us to help them create a brand theme to use across all their marketing materials, unifying the overall look and feel whilst distinguishing individual areas. It needed to be eye-catching, versatile and easy to use, whilst reinforcing and sitting seamlessly within their existing branding.
Having presented a selection of viable concepts, the winning idea was based around images framed within circles. The images embody the different types of outlets and promoters that Glide works with, and when grouped together the circles create a striking visual statement. This solution offers vast scope and flexibility, whilst also being straightforward to add to and update.
As Nel Holland (pleasefindattached Production Director) states; ‘Refreshing a brand can be kept simple with a straight forward solution and therefore can be extremely cost effective to do. The knock on effect results in a renewed energy internally, refreshing the brand in the eyes of existing customers and making it standing out to attract new ones. We look forward to following the success of the new Glide brand theme and measuring the impact it has on the business’.
The Glide themeing is easily adaptable, allowing it to be used in many different ways whilst still looking connected and coherent. It has already been successfully rolled out across their website, vans, brochure, leaflets and display stands.
We will put a full case study the pleasefindattached website soon.
If you are interested to find out more about Glide and what they do please visit their website: http://www.glidemedia.co.uk/
If you would like to find out how pleasefindattached could help you refresh your brand please give Stephen or Nel a call on 0208 891 4537 or for more information please visit our website: http://www.pleasefindattached.com/
March and April have seen us busily working alongside the partners of new City law firm Maurice Turnor Gardner LLP (MTG), designing their branding and website ready for their official launch on May 1st.MTG were formed as a result of the demerger of Allen & Overy’s private client practice earlier this year and appointed PFA as their brand consultants to create the firms visual identity.
We were keen to nudge the boundary of what is a traditionally conservative industry, by producing a dynamic yet established brand that reflected the members reputations and expertise.
The first stage of the website has gone live today (1st May ‘09), so do take a look: www.mauriceturnorgardner.com
Close Asset Management (formerly Close Private Asset Management) have today launched their rebrand. We have been helping them roll the revised branding out across their client application forms, documents and internal comms materials.